Design for the space and the shopper
Tell us where the material will appear, how much space is available and what shoppers need to understand. We consider the product, message hierarchy, viewing distance and format, then develop a design for that setting.
Our work includes shelf communication, aisle POS and larger campaign displays. The right combination depends on the retail space, the campaign objective and the permissions available.
What the brief can include
- POS campaign concepts and graphic design.
- Scamps and 3D visuals to communicate the proposed execution.
- Artwork adaptations for confirmed formats and specifications.
- Product renders, illustration and supporting campaign assets.
- Print and production input within the agreed project scope.
Make production decisions early
Dimensions, quantities, materials, finishes, packing and delivery dates all affect the work required. We bring those requirements into the discussion before final artwork. Where an item needs structural development, a prototype, specialist manufacture or installation, the scope and responsible people should be agreed before production is committed.
Relevant work
Celebrations Banish Bounty included aisle POS, shelf communication and a physical exchange-hut concept alongside the shopper promotion.
M&M's Halloween brought the campaign into stores through seasonal POS and animated displays.
The Enjoy Drinks exhibition stand shows a related physical-design brief, with a modular display developed around transport, storage and changing layouts.
Can you design and produce our display
Talk to us about the format, quantity, materials and intended use. We can discuss the creative and artwork, the production route and the delivery requirements, then confirm the work Juice will provide and any specialist support needed.
Can you work with our existing printer or supplier
Tell us who is producing the materials and share their specifications. We can agree the artwork deliverables, proofing process and handover requirements with the project team.
Is installation included
Installation requirements need to be discussed as part of the brief. Include the store list, access arrangements, timing and any retailer conditions so responsibilities can be agreed before the work is quoted.
What should we provide
Start with the campaign objective, brand assets, product information, display location, dimensions, quantity and launch date. If you have retailer specifications or an existing cutter guide, include them too.
Send us the display requirements and we can talk through the next steps.
Talk through your brief